 :root{--blue:#2563EB;--blue-dark:#1748b8;--pink:#FF5CA8;--text:#1f2937;--muted:#667085;--soft:#f7f9fc;--white:#fff;--border:#e7ebf2;--shadow:0 18px 50px rgba(31,41,55,.08);--radius:24px}*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;font-family:"Nunito",sans-serif;color:var(--text);background:#fff;line-height:1.5}img{max-width:100%}a{color:inherit;text-decoration:none}button{font:inherit}.container{width:min(1180px,calc(100% - 40px));margin:auto}.narrow{max-width:920px}.site-header{position:sticky;top:0;z-index:100;background:rgba(255,255,255,.97);backdrop-filter:blur(12px);border-bottom:1px solid var(--border)}.nav-wrap{height:68px;display:flex;align-items:center;justify-content:space-between;gap:30px}.brand{font-family:"Poppins";font-size:20px;font-weight:600;color:var(--blue);white-space:nowrap}.brand b{color:var(--pink)}.main-nav{display:flex;gap:32px;font-size:15px;font-weight:800;color:#475467}.main-nav a:hover{color:var(--blue)}.menu-toggle{display:none;border:0;background:none;cursor:pointer}.menu-toggle span{display:block;width:24px;height:2px;background:#344054;margin:5px}.hero{padding:70px 0 76px;background:radial-gradient(circle at 8% 20%,rgba(37,99,235,.08),transparent 30%),radial-gradient(circle at 92% 25%,rgba(255,92,168,.09),transparent 28%),#fff}.hero-grid{display:grid;grid-template-columns:30% 1fr;gap:55px;align-items:center}.hero-logo{text-align:center}.hero-logo img{width:100%;max-width:300px}.hero-copy h1,h2,h3,h4{font-family:"Poppins"}.hero-copy h1{font-size:clamp(45px,5vw,68px);line-height:1;margin:0 0 12px;letter-spacing:-.04em;color:#101828}.hero-copy h1 span{color:var(--pink)}.hero-tagline{font-size:24px;color:var(--blue);font-weight:800;margin:0 0 25px}.hero-copy p{font-size:18px;margin:10px 0;color:#475467}.hero-strong{font-weight:800!important;color:#101828!important}.hero-final{font-size:20px!important;font-weight:800;color:var(--pink)!important}.visual-band,.section{padding:72px 0}.visual-band{background:var(--soft)}.main-visual{display:block;margin:auto;height:auto}.visual-75{width:75%}.section-title{margin-bottom:38px}.section-title h2,.section h2{font-size:clamp(34px,4vw,50px);line-height:1.15;margin:0}.kicker{text-transform:uppercase;letter-spacing:.11em;color:var(--blue);font-size:13px;font-weight:900;margin:0 0 8px}.centered{text-align:center}.section-soft{background:var(--soft)}.concept-block{display:grid;grid-template-columns:58px 1fr;gap:25px;padding:38px 0;border-top:1px solid var(--border)}.concept-block:last-child{border-bottom:1px solid var(--border)}.number{width:48px;height:48px;border-radius:15px;background:var(--blue);color:#fff;display:grid;place-items:center;font:700 20px "Poppins"}.number.pink{background:var(--pink)}.concept-block h3{font-size:27px;margin:0 0 4px;color:#101828}.concept-block h4{font-size:20px;margin:0 0 20px;color:var(--blue)}.concept-block p,.concept-block li{font-size:17px;color:#475467}.accent{font-weight:800;color:#101828!important}.principles{display:grid;grid-template-columns:1fr 1fr;gap:12px 25px;margin:22px 0}.principles p{margin:0;padding:15px;border-radius:14px;background:#f7f9fc}.video-pair{display:grid;grid-template-columns:1fr 1fr;gap:20px;margin-top:30px}.video-box{min-height:210px;border-radius:22px;background:linear-gradient(135deg,#eef4ff,#fff0f7);display:flex;flex-direction:column;align-items:center;justify-content:center;gap:6px;color:#344054}.video-box small{color:var(--muted)}.play{width:56px;height:56px;border-radius:50%;background:var(--pink);color:#fff;display:grid;place-items:center;padding-left:3px;margin-bottom:8px}.who-top{display:grid;grid-template-columns:1fr 10%;gap:34px;align-items:start;margin-top:20px}.who-intro p,.who-full p{font-size:18px;color:#475467}.who-intro p:first-child{margin-top:0}.who-photo-small{align-self:start}.who-photo-small img{display:block;width:100%;border-radius:16px;box-shadow:var(--shadow)}.who-full{margin-top:4px}.who-full p{width:100%;text-align:justify;text-justify:inter-word}.faq-list{display:grid;gap:12px}.faq-item{background:#fff;border:1px solid var(--border);border-radius:18px;overflow:hidden}.faq-question{width:100%;display:flex;justify-content:space-between;align-items:center;gap:20px;padding:19px 22px;border:0;background:#fff;text-align:left;font-family:"Poppins";font-weight:600;color:#101828;cursor:pointer}.faq-plus{font-size:26px;color:var(--pink);transition:transform .2s}.faq-item.open .faq-plus{transform:rotate(45deg)}.faq-answer{max-height:0;overflow:hidden;transition:max-height .35s ease}.faq-answer p{margin:0;padding:0 22px 22px;color:var(--muted);font-size:16px}.site-footer{padding:30px 0;border-top:1px solid var(--border);background:#fff}.footer-inner{display:flex;justify-content:space-between;align-items:center;color:var(--muted)}.footer-inner>div{display:grid}.footer-inner strong{font-family:"Poppins";color:var(--blue)}.reveal{opacity:0;transform:translateY(16px);transition:.55s}.reveal.visible{opacity:1;transform:none}@media(max-width:900px){.main-nav{position:absolute;top:68px;left:20px;right:20px;display:none;flex-direction:column;gap:0;background:#fff;padding:12px;border:1px solid var(--border);border-radius:16px;box-shadow:var(--shadow)}.main-nav.open{display:flex}.main-nav a{padding:10px}.menu-toggle{display:block}.hero-grid{grid-template-columns:1fr}.hero-logo img{max-width:190px}.visual-75{width:100%}.who-top{grid-template-columns:1fr}.who-photo-small{width:105px}.who-full p{text-align:left}.principles{grid-template-columns:1fr}}@media(max-width:620px){.container{width:min(100% - 28px,1180px)}.brand{font-size:17px}.hero{padding:48px 0}.hero-copy h1{font-size:44px}.hero-tagline{font-size:20px}.visual-band,.section{padding:50px 0}.concept-block{grid-template-columns:1fr;gap:12px}.video-pair{grid-template-columns:1fr}.footer-inner{flex-direction:column;align-items:flex-start;gap:12px}}

/* V4 — vidéos exemples */
.video-example {
  margin: 0;
  overflow: hidden;
  border: 1px solid var(--border);
  border-radius: 22px;
  background: #fff;
  box-shadow: 0 12px 32px rgba(31, 41, 55, .07);
}
.video-example video {
  display: block;
  width: 100%;
  aspect-ratio: 16 / 9;
  object-fit: cover;
  background: #101828;
}
.video-example figcaption {
  display: flex;
  justify-content: space-between;
  align-items: center;
  gap: 14px;
  padding: 14px 16px 16px;
  color: #344054;
}
.video-example figcaption strong {
  font-family: "Poppins", sans-serif;
  font-size: 15px;
}
.video-example figcaption span {
  color: var(--muted);
  font-size: 14px;
}


/* V5 — disposition des deux vidéos */
.video-pair {
  display: flex;
  justify-content: center;
  align-items: flex-start;
  gap: 4%;
  margin-top: 30px;
}

.video-example {
  flex: 0 0 40%;
  width: 40%;
}

.video-example figcaption {
  display: block;
  padding: 12px 10px 14px;
  text-align: center;
  font-family: "Poppins", sans-serif;
  font-size: 15px;
  font-weight: 600;
  color: #344054;
}

@media (max-width: 700px) {
  .video-pair {
    flex-direction: column;
    align-items: center;
    gap: 24px;
  }

  .video-example {
    flex-basis: auto;
    width: 90%;
  }
}


/* V6 — largeur desktop alignée sur les visuels de référence (1774 px) */
.container {
  width: min(1774px, calc(100% - 40px));
  max-width: 1774px;
}

/* Les deux vidéos restent côte à côte, chacune à 40 % de cette largeur */
.video-pair {
  width: 100%;
  display: flex;
  justify-content: center;
  align-items: flex-start;
  gap: 4%;
}

.video-example {
  flex: 0 0 40%;
  width: 40%;
  max-width: 40%;
}

@media (max-width: 700px) {
  .container {
    width: calc(100% - 28px);
  }

  .video-example {
    width: 90%;
    max-width: 90%;
    flex-basis: auto;
  }
}


/* V7 — vidéos à 40 % de leur taille initiale (1280x720 -> 512x288) */
.video-pair {
  width: 100%;
  display: flex;
  flex-wrap: nowrap;
  justify-content: center;
  align-items: flex-start;
  gap: 48px;
  margin-top: 34px;
  clear: both;
}

.video-example {
  flex: 0 0 512px;
  width: 512px;
  max-width: 512px;
  margin: 0;
  overflow: visible;
  border: 0;
  border-radius: 0;
  background: transparent;
  box-shadow: none;
}

.video-example figcaption {
  display: block;
  width: 100%;
  padding: 0 0 12px;
  text-align: center;
  font-family: "Poppins", sans-serif;
  font-size: 16px;
  font-weight: 700;
  color: #2563eb;
}

.video-example video {
  display: block;
  width: 512px;
  height: 288px;
  max-width: 100%;
  aspect-ratio: 16 / 9;
  object-fit: cover;
  border-radius: 14px;
  background: #101828;
}

@media (max-width: 1120px) {
  .video-pair {
    flex-wrap: wrap;
    gap: 28px;
  }
}

@media (max-width: 600px) {
  .video-example {
    flex-basis: 100%;
    width: 100%;
    max-width: 512px;
  }

  .video-example video {
    width: 100%;
    height: auto;
  }
}


/* V8 — ajustements de contenu et d'espacement */
.visual-100 { width: 100%; }

/* Interligne légèrement resserré sur les contenus éditoriaux */
.hero-copy p,
.concept-block p,
.concept-block li,
.who-intro p,
.who-full p {
  line-height: 1.48;
}

.faq-answer p {
  line-height: 1.42;
}

.video-tips {
  max-width: 1120px;
  margin: 34px auto 0;
  padding: 24px 28px;
  background: #fff;
  border: 1px solid var(--border);
  border-radius: 18px;
}

.video-tips h4 {
  margin: 0 0 14px;
  color: var(--blue);
  font-size: 19px;
}

.video-tips ol {
  margin: 0;
  padding-left: 24px;
}

.video-tips li {
  margin: 8px 0;
  line-height: 1.45;
}

.tip-example {
  color: var(--muted);
  font-weight: 400;
}

.profile-download {
  max-width: 1120px;
  margin: 30px auto 0;
  text-align: left;
}

.profile-download p {
  margin: 0 0 18px;
  font-size: 17px;
  line-height: 1.48;
  color: #475467;
}

.download-button,
.view-file-link {
  display: inline-block;
  margin: 0 12px 8px 0;
  border-radius: 12px;
  font-family: "Poppins", sans-serif;
  font-weight: 600;
}

.download-button {
  padding: 12px 18px;
  background: var(--blue);
  color: #fff;
}

.download-button:hover {
  background: var(--blue-dark);
}

.view-file-link {
  padding: 10px 2px;
  color: var(--blue);
}

@media (max-width: 700px) {
  .video-tips { padding: 20px; }
  .profile-download { margin-top: 22px; }
}


/* V9 — fiche Google Form */
.profile-form-card {
  max-width: 1120px;
  margin: 32px auto 0;
  padding: 28px 30px;
  background: linear-gradient(135deg, rgba(37,99,235,.055), rgba(255,92,168,.055));
  border: 1px solid var(--border);
  border-radius: 20px;
  box-shadow: 0 12px 32px rgba(31,41,55,.05);
}

.profile-form-kicker {
  margin: 0 0 10px !important;
  font-family: "Poppins", sans-serif;
  font-size: 19px !important;
  font-weight: 700;
  color: var(--blue) !important;
}

.profile-form-card p {
  margin: 0 0 14px;
  font-size: 17px;
  line-height: 1.46;
  color: #475467;
}

.profile-form-card p strong {
  color: #101828;
}

.profile-form-note {
  padding-left: 14px;
  border-left: 4px solid var(--pink);
}

.profile-form-button {
  display: inline-block;
  margin-top: 8px;
  padding: 13px 20px;
  border-radius: 12px;
  background: var(--blue);
  color: #fff;
  font-family: "Poppins", sans-serif;
  font-weight: 600;
  transition: transform .18s ease, background .18s ease;
}

.profile-form-button:hover {
  background: var(--blue-dark);
  transform: translateY(-1px);
}

@media (max-width: 700px) {
  .profile-form-card {
    margin-top: 22px;
    padding: 22px 20px;
  }

  .profile-form-button {
    width: 100%;
    text-align: center;
  }
}
